Many of you reading this are most likely part of an online fashion community, uploading your looks and interacting with other bloggers may now be part of your daily routine. Bloggers like myself and thousands across the world are joining wonderful sites like Chicisimo.com. I had the fantastic opportunity to interview the creator of Chicisimo, Maria.
When did you get the idea to start Chicisimo and how did you turn that idea into reality?
I was based in San Francisco, had my own fashion blog (chicochuc.com in Spanish) and that’s where I discovered many people sharing their personal styles on blogs, flickr, etc. I always love to see how people dress when walking around on the street, so I was fascinated with the idea of finding this same movement on the web. Then I created Chicisimo, which is a blog that showcases personal styles and looks that I like. I began contacting my favorite bloggers and asking them for permission to share their pictures. The blog continued to grow and when we came back to Spain we started to think about how to improve the blog and adapt it to fit a growing audience. The feedback from the bloggers was full of ideas and we decided to change Chicisimo and create a community where bloggers and fashionistas from all over the world can share their style directly. Once this idea took hold, we really took the project seriously and we began to work hard on it. Last year, in July 2010, we officially launched as a community.